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(3 customer reviews)

Blonde Toning Shampoo

Cleanses and protects the hair against colour fading.
Blonde Toning Shampoo brightens the tone of coloured and natural blondes with its purple pigment, reducing brassiness and dullness. It hydrates, cleanses and protects the hair against colour fading.
Read MoreHow To UseWHY IT WORKS
EXPECTED DELIVERY 22.Oct - 26.Oct
FREE SHIPPING FROM $50.00

Featured Ingredients

Hydrolysed Quinoa
Citullus Lanatus Fruit Extract

KEY FEATURES

Removing unwanted brassy tones
Glow and shine
Hydrating
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  • New Me Blonde Toning Shampoo gives blonde hair the tone, glow and shine it deserves by removing unwanted brassy tones for cooler, fresher blonde hair.
    Watermelon Extract and Hydrolyzed Quinoa work to hydrate, condition and protect against colour fade.

    Features:

    • Moisture Boost: Delivers essential hydration to medium to thick hair, leaving it soft, smooth, and nourished.
    • Neutralise Brassy Tones: Enhances blonde hair by eliminating unwanted brassiness, restoring a cooler, brighter, and more luminous blonde finish.
    • Good For You: All of New Me's hair care products are produced with organic ingredients, are 100% Vegan, cruelty-free and are made in Australia! They are also free from sulfates and parabens.

    • To reduce brassiness, apply evenly to wet hair, rinse and repeat.
    • To overtone, apply to towel dried hair and monitor closely.
    • Do not apply for longer than 60 seconds.

    Hot Tips:

    • For very dry hair, follow with the Hydrating Conditioner for maximum hydration and the best results.
    • If you need a stronger tone and more vibrant effect, follow with the Blonde Toning Conditioner.
    • Finish your routine with our Argan Oil Serum to add shine, prevent split ends, and maintain your blonde's healthy glow.
    • Use Clarifying Shampoo occasionally to clean your hair and scalp thoroughly, eliminating excess oils, product build-up, and environmental impurities allows your hair toning product to work effectively.
    • Get the Blonde Toning Shampoo and Conditioner Duo for a better price and complete care in one easy bundle.

  • Aqua, Sodium Methyl Cocoyl Taurate, Cocamidopropyl Betaine, Polyquaternium 7, Sodium Lauroamphoacetate, Glycerin, Polyquaternium-10, Potassium Sorbate, Coco-Glucoside, Glyceryl Oleate, Propanediol, Hydrolysed Jojoba Esters, Hydrolysed Quinoa, Citrullus Lanatus Fruit (Watermelon) Extract*, Panax Ginseng Root Extract*, Urtica Dioica (Nettle) Extract*, Telopea Speciosissima Leaf (Waratah) Extract*, CI 60725, CI 60730, Parfum, Phenoxyethanol, Ethylhexylglycerin, Citric Acid. *Certified Organic Ingredients

    Key Ingredients

    • Hydrolysed Quinoa: Composed of seventeen amino acids to help enhance hair moisturization.
    • Citullus Lanatus Fruit (Watermelon) Extract: Powerful conditioning agent that helps to leave the hair smooth and tangle free. Perfect for Blonde Hair.

FAQs

Frequently asked Questions

What others asked.

  • You can use New Me Toning Shampoo as often as needed to neutralize unwanted yellow tones, but we recommend using it 2–3 times per week. If your blonde hair tends to get brassy quickly, you can use it more frequently. Adjust the time you leave it in based on how much toning you need.

  • Distribute the New Me Toning shampoo in your palms, then apply it to wet hair. Lather it in thoroughly. Leave the shampoo in for 1–3 minutes, or up to 5 minutes for more intense toning. Rinse the shampoo out well. Follow up with New Me Blond Toning conditioner.

  • Yes, the New Me Toning Shampoo is suitable for both natural and color-treated blonde hair. It's designed to cleanse, tone, and repair hair from root to tip and helps maintain a cool, fresh blonde tone for all shades.

  • If you leave Toning shampoo in your hair for 30 minutes the risk of over-toning increases significantly. While purple shampoo is intended to neutralize brassy or yellow undertones, leaving it on for too long can lead to overly cool or even purple-tinted hair, especially for those with light or porous hair.

  • No! New Me Toning Shampoo formula is enriched with moisturizing ingredients like Hydrolyzed Quinoa and Watermelon Extract, so it enhances colour and cleanses hair without drying it out.

  • You will notice a reduction in brassiness after the first wash, but how frequently you apply New Me Toning Shampoo for bleached hair depends on just how platinum you want to go. The more you use, the whiter your locks will become.

  • No! New Me Blond Toning Shampoo is safe for all hair types, gentle, paraben free, sulphate free, silicone free, vegan friendly and certified Organic.

REVIEWS

3 reviews for Blonde Toning Shampoo

  1. Rhea –

    Love it! My blonde hair is so much brighter and shinier. Plus, it smells really clean and fresh.

  2. Elinor –

    So happy I tried this! My hair looks bright and cool-toned again, and it doesn’t feel heavy at all.

  3. Nicol –

    This shampoo made my hair so much brighter and more hydrated. My ends look healthy and no more yellowy colour!

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